Today, Sharp has officially launched the AQUOS S2. The phone is available in two variants. One variant, which is powered by Qualcomm Snapdragon 660 and comes with 6GB of RAM and 128GB of ROM, is priced at CNY 3,499 (approximately $522). The other variant, which is powered by Qualcomm Snapdragon 630 and comes with 4GB of RAM and 64GB of ROM, is on sale on JD.COM for CNY 2,799 (approximately $373), although it is priced at CNY 2,799 (approximately $373). Now, Sharp is officially returning to the Chinese market.
Sharp announced its exit from the Chinese market in 2012 (five years ago). Over the past five years, Chinese smartphone manufacturers have developed rapidly. Today, Samsung, Apple, Huawei, OPPO, and Xiaomi basically occupy the entire Chinese smartphone market. Therefore, many people doubt whether Sharp can survive again in such intense competition in the Chinese smartphone market.
Although Sharp has been out of the Chinese market for five years, its technological development continues to advance rapidly. In 2014, Sharp launched the first triple-sided bezel-less full-screen phone, the Aquos Crystal, which was the first phone to achieve a bezel-less design. The Sharp Aquos Crystal was launched four years earlier than the dual-sided bezel-less Nubia Z17 and appeared two years before the Xiaomi MIX full-screen phone.
In fact, Sharp has produced many high-quality products. It cannot display its products to the public, and now Foxconn’s joining has made up for it.